Wendy Tlou

Play Your Part is a call for every South African to do what they do with excellence and diligence in order to help the country become a brand that attracts investment, according to Wendy Tlou, chief marketing officer at Brand South Africa.

Play Your Part is a call for every South African to do what they do with excellence and diligence in order to help the country become a brand that attracts investment, according to Wendy Tlou, chief marketing officer at Brand South Africa.

Collective ambition, equality, pride, emotional connection, performance, competitiveness – these are all attributes that must be plumbed in building a nation brand, say the experts. South Africa must find what makes it exciting to others and build on this, adding a big dose of confidence.

Collective ambition, equality, pride, emotional connection, performance, competitiveness – these are all attributes that must be plumbed in building a nation brand, say the experts. South Africa must find what makes it exciting to others and build on this, adding a big dose of confidence.

As SA celebrates 20 years of democracy, a truly inspiring TV series titled Play Your Part debuts on SABC 2 on 15 June. Hosted by Kabelo Mabalane, the series aims to inspire and ignite South Africans to take action and make a difference in their communities.

It is time to pause, take breath and appreciate the miracle of South Africa; twenty years into the life of the nation, it is time to praise a bold, exciting country

It is time to pause, take breath and appreciate the miracle of South Africa; twenty years into the life of the nation, it is time to praise a bold, exciting country

At the World Book Day Read a Book SA event at Wits University, local high-flyers shared their stories on how books built their imaginations, and why reading can help the nation fulfil its potential.