branding
SOUTH AFRICA CONTINUES TO STRENGTHEN TRADE RELATIONS WITH CHINA
The Deputy President of South Africa, H.E Mr. Paul Mashatile facilitates dialogue in China in an effort to strengthen trade and attract foreign direct...
AFRICAN MADE: POSITIONING SOUTH AFRICA’S ROLE IN AFRICA’S ECONOMIC PROSPERITY
By Sithembile Ntombela
South Africa is one of the countries that has shown interest and intent in the implementation of the Africa Continental Free Trade...
The role of brands in enhancing the country’s reputation and strengthening its competitiveness
The nation brand concept has been around for almost two decades and continues to attract interest due to the very nature of its dynamism....
Nation Branding in action: reaching the masses in 2018
It is imperative that one takes the time out to look back and reflect on the efforts put into achieving a successful year. To...
Nation Brand Forum 2017 inspires robust discussion and debate
The Brand South Africa Nation Brand Forum 2017 again gathered business, government and media experts to discuss the marketing of the country's national global...
Nation Brand Forum speaker profile: Annabel Bishop
Annabel Bishop will bring her economic expertise to the 2017 Nation Brand Forum.
Annabel Bishop is Investec Bank Limited’s Chief Economist. She joined Investec in...
Nation Brand Forum speaker profile: Odette van der Haar
Catch advertising mogul, Odette van der Haar, at the 2017 Nation Brand Forum hosted by Brand South Africa.
Odette van der Haar is the CEO...
Play Your Part series episode two: synopsis
The second episode of the new Play Your Part television series airs on Saturday, 2 September 2017. Here's a synopsis of what you'll see.
Brand...
Brand South Africa collaborates with academia on the future of marketing education
A Brand South Africa presentation at a recent gathering of marketing academics highlighted the importance of the relationship between nation branding and future of...
Radio veteran Bob Mabena talks brand sustainability at Brand South Africa
Veteran radio presenter and manager, and media consultant Bob Mabena was a special guest speaker at Brand South Africa's Gauteng Provincial Stakeholder Workshop. He...