RA Focus Areas

Brand South Africa tracks, commissions, and analyses several sources of research and information regarding the Nation Brand’s global reputation exposure. Main sources of information...

The Knowledge Hub is intended to serve stakeholders, and the general public in both the domestic and international environments. <h5 style="text-align: center;">Informative</h5> <h5 style="text-align: center;">Innovative</h5> <h5 style="text-align:...

Unlike corporate brands, a nation brand, its performance, perceptions thereof, and its reputation is shaped by actions taken by citizens, business, civil-society, and government....

Brand South Africa conducts a domestic perceptions survey as a tracking study that provides the organisation with a general overview of the shifts and...