[vc_row][vc_column][vc_column_text]Brand South Africa tracks, commissions, and analyses several sources of research and information regarding the Nation Brand’s global reputation exposure. Main sources of information utilised is the Nation Brand Index, and Brand South Africa’s International Investor Perceptions research. Such findings are further s... International Reputation Research
[vc_row][vc_column][vc_column_text]Brand South Africa conducts a domestic perceptions survey as a tracking study that provides the organisation with a general overview of the shifts and changes among South Africans with regards to their socio-political mindsets and perceptions of the nation brand. This includes an assessment of their beliefs, valu... Domestic Research
[vc_row][vc_column][vc_column_text]Unlike corporate brands, a nation brand, its performance, perceptions thereof, and its reputation is shaped by actions taken by citizens, business, civil-society, and government. To this end the Nation Brand Performance Monitoring conducted by Brand South Africa aims to identify competitive strengths, advantages, ... Nation Brand Performance