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Branding South Africa with one message
One message, many voices. That is what the 2010 National Communication Partnership Conference on branding South Africa hopes to achieve in the lead up to the 2010 FIFA World Cup.
The Conference is being hosted by the International Marketing Council of South Africa (IMC) on behalf of the 2010 National Communication Partnership Task Team (which includes representatives from government, business and the 2010 Local Organising Committee). The one-day indaba, which takes place on Tuesday 15 August, includes inputs from leading local and international speakers in the morning, outcomes-based workshops in the afternoon and a glittering gala dinner to end proceedings.