A Different kind of charity

Brand South Africa
|
October 14th, 2016

Mathiba Molefe

The mothers from Tales of Learning are just one group that have benefitted from generous donations made through the Different Donations initiative. (Image: Different.org, via Facebook)

In a bid to help maximise the impact of non-government organisations (NGO) across the country, life insurance firm Different Life has started a crowd-funding initiative called Different.org to help fund NGO running costs and help these organisations continue their great work.

The insurance group covers all running costs for the initiative so all funds donated to Different.org by generous individuals and businesses make their way to your chosen organisations.

Donors are given the option of choosing which of the many listed organisations working in partnership with Different.org will receive their donations.

The company allows its policy holders to donate through their monthly instalments. This Different Donation option allows your generosity to continue beyond one simple act of kindness. This is the source of the largest portion of donations collected by Different Life.

The organisation reportedly donates the policy-holder’s first monthly payment to a charity of their choice, after which the yearly anniversary payments are also donated to the selected charity throughout the period in which the customer holds a policy with Different Life.

According to the organisation’s website, more than R4 million has been donated to organisations on the Different.org roster. As more clients sign up, the number and variety of charities will grow.

Organisations like The Diepsloot Foundation, Joint Aid Management, the Wildlands Conservation Trust and Fix Forward have benefited greatly from the Different Donation option and through direct donations to Different.org from people who don’t hold policies with Different Life.

Watch The Different Donation:

GET INVOLVED

Like many of the generous donors who have helped Different.org reach some of the funding targets they had set out, you too can play a part in helping improve someone’s life for the better.

If you would like to make a donation to one of the many organisations working in partnership with Different.org, you can have a look at their projects page and choose a cause close to your heart from the list provided.

The projects page also allows you to track the progress being made in meeting the targets of each project, allowing you to make the right choice.

PLAY YOUR PART

Everyone can make a positive difference in their own way. How are you working to support the development of those less fortunate?

Are you playing your part to help improve the lives of those around you through your everyday actions? Do you know of anyone who has gone out of their way to help improve South Africa and its people?

If so, submit your story or video to our website and let us know what you are doing to improve the country for all.