Residents of Bloemfontein invited to join Brand South Africa on 26 October 2016

Johannesburg, Wednesday 19 October 2016 – Brand South Africa’s nationwide campaign – Play Your Part will be in the capital city of the Free State province on Wednesday 26 October 2016 and citizens are invited to join the programme.

The Play Your Part activation themed “start doing” is aligned to Brand South Africa’s mission and purpose to inspire citizens to participate actively in building the Nation Brand. Active citizenship refers to an ethos where people get involved in their local communities which strengthens the country’s democracy at all levels.

The activation in Bloemfontein follows similar engagements with communities in Limpopo and Port Elizabeth during which the innovative and interactive PYP cube was introduced to citizens. Community members shared their empowerment projects as well as pledged their time, money and skills towards improving the lives of the people of the South African Nation Brand.

The citizens of Bloemfontein will also have an opportunity to engage and participate in community projects as well as showcase their active citizenship through the interactive PYP cube.

On its third leg, Brand South Africa brings along its inspiring partners: Dj Sbu’s Leadership 2020 and SABC’s One Day leader programmes which promote leadership and entrepreneurship within society. In addition, Bloemfontein’s active citizens such as 23 year old author and winner of One Day leader season four Zareef Minty, hip-hop dancer and motivational speaker Oscar von Memerty and founder of I Am a Phenomenal Woman, Thato Mokhothu will lead the conversations on Playing Your Part and start doing.

Dj Sbu imparted reassuring words in the previous leg of Play Your Part activation saying ‘Every young person needs to do something, no matter how small, do something that will better someone else. Vision 2030 and Brand South Africa’s Play your Part initiative want to change the mindset of young people in order to make every day a Mandela Day and make the positive change in the lives of everyone.”

Engage with the PYP Cube, Brand South Africa and its partners on #PYPCube.

Media is invited to attend as follows:

Date : Wednesday 26 October 2016
Time : 09h00 -13h00
Venue : Mangaung Indoor Sport Centre,
Corner Moshoeshoe Road& Chief Moroka Crescent, Rocklands

RSVPS/Enquiries : Ntombi Ntanzi
Email ntombin@brandsouthafrica.com
Mobile number 081 7041488

Brand South Africa will also be able to facilitate any requests for interviews.

Follow the conversation on #SANationBrand#PYPCUBE

Programme for the Brand South Africa Play Your Part

Progamme Directed by : Sbu Leope and Seadimo Tlale