Play Your Part
Play Your Part is a nationwide initiative created to inspire, empower and celebrate active citizenship in South Africa.
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South Africa’s exports to the rest of Africa are diverse and they include processed foods, refined oil, automobile components and other value-added productions. With 80% of South Africa’s exports to the rest of Africa destined to SADC, intra-Africa trade weigh in over three quarters of trade takes place within the regional trade bloc."
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EXPORTS
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AN EXPORT-ORIENTED ECONOMY
Preferential access to numerous global markets.
Preferential access to numerous global markets.
South Africa’s well-established and diversified manufacturing sector contributed 13% to overall GDP and almost 50% to total export earnings in 2020. It employs around 1.13 million people. Innovation and R&D capabilities, along with industrial incentives are supportive of manufacturing growth.
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MANUFACTURING
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VIBRANT MANUFACTURING SECTOR
Innovation and R&D capabilities.
Innovation and R&D capabilities.
Global South Africans
A network of exceptional South Africans living abroad was formed to enlist the talent, experience, and credibility of South Africans living abroad to build a Nation Brand internationally.
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Join the network
Nation Brand Master Class
Masterclass is the gateway to understanding the National Brand and what it stands for. Gain access to contextual information about the strengths, features and unique attributes of our South African Nation Brand.
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Nation Brand Forum
Aimed at rebuilding the South African Economy! The Nation Brand forum brings together diverse stakeholders from government, private business, and civil society, to constructively address the current issues and discuss interventions that will contribute to the South African Economy.
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Research
Brand South Africa research aims to develop insight and analysis into the performance of the Nation Brand from a domestic and international perspective focused on Reputation & Competitiveness.
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History
Our rich, deep, and varied cultures and complex history combine to create a rich tapestry of human experience.
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Economy
South Africa has the most industrialised economy in Africa. It is the region’s principal manufacturing hub and a leading service destination.
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Announcement on National Executive
Fellow South Africans, This evening, I am announcing certain changes to the National Executive. This comes at a time when the country is facing several challenges and we are called upon to undertake several tasks at once. Firstly, we are working to accelerate our vaccination programme to overcome the COVID-19 pandemic. Secondly, we are working […]
SOUTH AFRICA – A COUNTRY OF RESILIENCE
It is almost over a week since Gauteng and the KwaZulu-Natal provinces faced devastating social unrest that affected the country image and reputation. This at the back of a country still battling a pandemic and trying to revive its economy. This week saw the tide turning as South Africans did what they know best, joined […]
Brand South Africa welcomes the decline in the fourth quarter unemployment’s statistics
Brand South Africa welcomes the decrease in South Africa’s unemployment rate which declined by 0.4% points from 27.5% at the end of the third quarter to 27.1% for the 2018-2019 financial year end. The Quarterly Labour Force Survey states that there are 16.5 million employed people and 6.1 million unemployed people between the ages of […]
State of the Nation address by President Cyril Ramaphosa
7 FEBRUARY 2019 PARLIAMENT Speaker of the National Assembly, Ms Baleka Mbete, Chairperson of the National Council of Provinces, Ms Thandi Modise, Deputy Speaker of the National Assembly and Deputy Chairperson of the NCOP, Chief Justice Mogoeng Mogoeng and esteemed members of the judiciary, Former President, Mr Thabo Mbeki, Former President, Mr […]
Cape Town comes out tops as the fittest city
An active nation is a healthy nation! Findings from the Discovery Health’s latest Fittest City Index have indicated the fitness habits of South Africans according to their geo-location. Clients’ physical activities were tracked through the Discovery Vitality app that recorded data of over half a million members in Cape Town, Durban, Port Elizabeth, Pretoria, Johannesburg […]
Domestic flights in South Africa
South Africa has a number of airlines flying between its major cities, and some of
its smaller ones, with fares ranging from first-class to cut-price economy. Flights
can be booked online from anywhere in the world.
South African photographer exhibits at New York’s Met
The work of South African photographer Jo Ractliffe is being exhibited at the Metropolitan Museum of Art in New York City. It features three of her series of works, made over six years, tracking the aftermath of the Angolan Civil War and its relation to South Africa's Border War.
INVEST IN SOUTH AFRICA
Clothing, Textile, Leather and Footwear
The South African clothing and textiles industry is a highly diverse and mature industry, with an important role to play as an employer in the country. The domestic Clothing, Textiles, Footwear and Leather (CTFL) manufacturing industry has a relatively high level of diversification and is supported by well-established wholesale and retail trade segments. With approximately […]
Forestry
South Africa has a well-established Forestry sector with a fully integrated value chain including pulp, paper and furniture manufacturing. Forestry and forest products contributed about $5.2 million and $1.5 billion respectively to South Africa’s economy in 2017. Across five provinces, South Africa has about 1.2m hectares of afforested land, accounting for 1% of South Africa’s […]
Mining & Mineral
Mining and mineral beneficiation plays a pivotal part in South Africa’s economy. The country’s mineral reserves are among the most valuable in the world. South Africa has the world’s largest reserves of platinum group metals (PGMs) and manganese, and some of the largest gold, diamonds, chromite ore and vanadium deposits. South Africa’s mining industry is […]
Agribusiness
Agribusiness has long been a focus area for growth and development by the South African Government. The country enjoys a well-developed and globally competitive sector which has led to the creation of a sophisticated and elaborate value chain ranging from agricultural inputs, equipment, packaging, and specialised logistics. This sector provides the opportunity for both local […]
Automotive and Components
In February 2021, Ford Motor Company announced an investment of over $1 billion in its South African manufacturing operations – marking the biggest investment in Ford’s 98-year history in South Africa. “We want to prove that the quality of what we produce in South Africa can hold its own with the rest of the world” – Ockert Berry, VP of Operations, Ford.
To grow with South Africa, visit
www.brandsouthafrica.com/InvestSA
Ford Believes in South Africa since 1924.
To grow with South Africa, visit
www.brandsouthafrica.com/InvestSA
Ford Believes in South Africa since 1924.
Digital Economy & ICT
Netflix, the international streaming service, announced an investment of almost $60 million at the 2022 South Africa Investment Conference, into “working with South African creators and distributors to bring high-quality stories” to a global audience. Netflix has invested more than $125 million in the industry over the past 5 years.
To grow with South Africa, visit
www.brandsouthafrica.com/InvestSA
Netflix Believes in South Africa since 2016.
To grow with South Africa, visit
www.brandsouthafrica.com/InvestSA
Netflix Believes in South Africa since 2016.
Healthcare & Life Science
In 2020, Aspen, the largest and internationally accredited pharmaceutical company in Africa entered into a partnership with Johnson & Johnson to produce more than 200m doses of life saving Covid-19 vaccines for the domestic and export markets in the port city of Gqeberha, formerly Port Elizabeth, in South Africa’s Eastern Cape.
To grow with South Africa, visit
www.brandsouthafrica.com/InvestSA
Johnson & Johnson Believes in South Africa since 1932.
To grow with South Africa, visit
www.brandsouthafrica.com/InvestSA
Johnson & Johnson Believes in South Africa since 1932.
Toyota SA explains their continued investment into South Africa
Toyota South Africa Motors CEO explains their continued investment into South Africa By Tsabeng Nthite – South Africa’s vehicle market remains the biggest in Africa, accounting for 37% of new vehicle sales on the continent. Mr Andrew Kirby, President and CEO of Toyota South Africa Motors attributes this to the direction that the South African government […]
Investment incentives available in South Africa
South Africa offers various attractive investment incentives, targeted at specific sectors or types of business activities. Government assistance The Department of Trade and Industry (the dti) has a number of incentive schemes ranging from tax allowances to support in the automotive sector, from helping innovation and technology companies to film and television production. 12I Tax […]
South Africa invests in land rehabilitation
The Department of Environmental Affairs has bankrolled a multimillion-rand land rehabilitation
project in Nquthu in KwaZulu-Natal. This project focuses on protection of grasslands and combats
desertification. It also employs nearly 200 people in the rural area.
LATEST NEWS
Fighting the good fight alongside the Tears Foundation during the 16 Days of Activism for no violence against women and children
The South African government launches the 16 days of activism for no violence against women and children every year in efforts to eradicate this social ill among citizens. This year was no exception and true to the government’s commitment to this cause, Deputy President Paul Mashatile rendered the official launch at the Nsikazi stadium in […]
Celebrating an everlasting legacy through the 21st Nelson Mandela Annual Lecture
Celebrating an everlasting legacy through the 21st Nelson Mandela Annual Lecture. How do we define an everlasting legacy? Secondly, who is responsible for the upholding of ideologies that have created a positive shift in the world that we live in? Well, if the 21st Nelson Mandela Annual Lecture is anything to go by, it […]
Wits ARM Partnership 2023 (PYP) CM
Wits University and the African Rainbow Minerals spearhead a research collaboration between the Mining and Education sectors in South Africa. What we often view as philanthropic work serves as a runway for future generations, enabling them to lift off into unimaginable heights. It is the sowing of a good seed with the hopes and […]
PRESS STATEMENT: UPDATE ON GOVERNMENT AND BUSINESS COLLABORATION
President Cyril Ramaphosa yesterday convened the bi-monthly meeting with members of Cabinet and senior business leaders for an update on progress to address key challenges across the South African economy, with a particular focus on energy, transport and logistics, crime and corruption. President Ramaphosa, key Cabinet ministers and other government officials are working […]
A celebration of entrepreneurial stars at the 2nd National Presidential SMMEs & Co-operatives Awards 2023
Many people wonder unto themselves, what would the South African economic landscape look like without the brave people who go off the beaten path and venture out into the unknown quests of enterprise? The answer to that question lies in all the strides and initiatives that the government continues to make in order to support […]
Brand South Africa refutes misleading statements by Ms Ntsiki Mazwai
[Johannesburg – November 17, 2023]: Brand South Africa has noted misleading and misinformed statements made by Ms Ntsiki Mazwai on social media relating to her being withdrawn from a campaign that she claims was sanctioned by Brand South Africa. In her comments, she makes serious allegations against Brand South Africa including that she was defamed […]
A SOCIAL COMPACT FOR CITIZENS IN PUTHADITJHABA
By Kagiso Bonoko The Free State and the Eastern Cape provinces had the highest unemployment rate in 2022 with 47.8% and 41.6% respectively. Thabo Mufutsanyana is one such municipality in the Free State with the lowest average household income. The need for a social compact can result in improved service delivery, economic growth […]
2024 Grammy Nominations: South African talent puts a spotlight on the country’s creative flair
Celebrations are in order as South African entertainers Tyla, Musa Keys, and Trevor Noah join other international talent on the list of nominees for the 2024 Grammy Awards. This will be the 66th edition of the much-anticipated awards ceremony that is scheduled to take place on 4 February 2024, in Los Angeles, United States. […]
KZN Youth and aspiring entrepreneurs excel in the Play Your Part Ignite pitching session
While economic challenges in the country remain, the strong entrepreneurial spirit of South African youth remains more prevalent and propelling entrepreneurs in the right direction with their business ideas can be the lifeline needed to end the cycle of poverty. Brand South Africa, through its Play Your Part Ignite roadshow, has been travelling through the […]
Nurturing Talent at the Tsitsikamma Constitutional Awareness Campaign
Talent that is not well developed, channeled and groomed may prove to be futile in the long run. As we’ve seen with most sporting greats, the display of their athleticism and talent has always been attributed to the early development and coaching that they’ve been exposed to at a young age. That is how champions […]
